If you already know a small business that could do with a proper website — a mate who runs a trade business, a local shop owner, anyone frustrated with what they've currently got — the referral programme is a straightforward way to say thanks for pointing them my way.
How it actually works
You refer someone to me, directly — an introduction, a name and number passed on, whatever's easiest. If that business signs up and gets a website built, you get a flat £30 thank-you, paid once they're live. That's the whole mechanism: one referral, one signup, one payment. No tiers, no ongoing percentage, no small print about what counts.
Why it's a flat one-off amount
I kept this deliberately simple. A flat £30 per successful referral is easy to explain, easy to remember, and easy for me to pay out quickly without a complicated tracking system behind it. You don't need to keep tabs on anything ongoing — once the business is live, that's it, done.
Who this actually suits
It's aimed at people who already come across small businesses that need this kind of help — other tradespeople, local business owners who talk to each other, anyone with a genuine network of small businesses around them. It's not a formal affiliate scheme with links and dashboards; it's a straightforward "thanks for the introduction" between people who know each other.
What makes a referral land well
The best referrals aren't a cold forward of my number — they're a quick, genuine word that you know someone doing good work who could sort out their website properly. That context alone tends to get people through the door already half-convinced, which makes the whole process smoother for everyone.
How to get started
If you've got someone in mind, just get in touch and let me know, or point them directly to my details. The Referrals page has the full details if you want to send it straight to someone who's asked how it works.
The honest bottom line
This isn't designed to be a side income — it's a small, genuine thank-you for helping another small business find their way to a website that actually works for them, and helping me find businesses I'd genuinely enjoy building for.
A worked example
Say you mention JW Business Websites to a friend who runs a small cleaning business and has been putting off getting a proper site. They get in touch, like what they hear, and sign up. Once their site is built and live, you get a flat £30 — no further steps, no chasing, no waiting on an ongoing arrangement. That's the entire mechanism, start to finish.
Want a website that actually does this for your business?
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